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	<title>Small Business Tech &#187; services</title>
	<atom:link href="http://www.smallbusinesstech.co.uk/category/services/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.smallbusinesstech.co.uk</link>
	<description>Advice to help you save money, time and be more productive.</description>
	<lastBuildDate>Fri, 03 Feb 2012 13:03:23 +0000</lastBuildDate>
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		<title>How To Choose an ECommerce Web Hosting Provider</title>
		<link>http://www.smallbusinesstech.co.uk/how-to-choose-an-ecommerce-web-hosting-provider/</link>
		<comments>http://www.smallbusinesstech.co.uk/how-to-choose-an-ecommerce-web-hosting-provider/#comments</comments>
		<pubDate>Mon, 30 Jan 2012 15:24:00 +0000</pubDate>
		<dc:creator>Guest Post</dc:creator>
				<category><![CDATA[services]]></category>

		<guid isPermaLink="false">http://www.smallbusinesstech.co.uk/?p=2034</guid>
		<description><![CDATA[E-commerce is a one-time setup, lifetime profit kind of business that once you started, you will have to continue what you are doing or else you will instantly fall. So while choosing the best ecommerce hosting company, you must aim for long term relationships with these web hosting companies and not a part-time solution since [...]


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			<content:encoded><![CDATA[<p>E-commerce is a one-time setup, lifetime profit kind of business that once you started, you will have to continue what you are doing or else you will instantly fall. So while choosing the <strong><a href="http://www.findbestwebhosting.com/top10hostingcompanies.aspx/ecommerce-web-hosting/5" target="_blank">best ecommerce hosting</a></strong> company, you must aim for long term relationships with these <strong><a href="http://www.findbestwebhosting.com/" target="_blank">web hosting companies</a></strong> and not a part-time solution since not only it can affect your e-commerce site, but also migrating from one web hosting provider to another web host is not easy.</p>
<p>Before making your final decisions about an e-commerce web hosting solution, consider the following first:</p>
<p><strong>Data and Bandwidth</strong></p>
<p>In an e-commerce website, always expect that you will be having lots of commerce since e-commerce is a growing online industry. Unlimited web hosting and bandwidth is not the best option for an e-commerce website because these “unlimited” bandwagon are only made for blogs and small websites. And if a website has unlimited plans for an e-commerce site, have a look at their terms and conditions page about the limited capability of their so-called unlimited plans.</p>
<p><strong>Reliability, Speed, and Uptime</strong></p>
<p>These three features are very important in an e-commerce website because you need to earn the trust of your visitors in order to turn them into customers. If your e-commerce web hosting provider gets hacked often, loads your website slower than what your competitor can and is doing maintenance 80% of the time, it is time to shift to another e-commerce web hosting provider.</p>
<p>Aim for better reliability, faster loading speed of websites, and up to 99.99% uptime. ‘</p>
<p><strong>Features and Facilities</strong></p>
<p>Important features like PHP, Perl, FTP or MySQL should be included in the plans the e-commerce web hosting provider is offering. You can ask web hosting providers about the requirements in setting up an e-commerce site and if most of the time you are asked to pay, leave the hosting provider immediately.</p>
<p><strong>SSL</strong></p>
<p>Secure Sockets Layer helps in protecting your sites communication with the customer like when they are about to check out their orders. SSL prevents hacking and eavesdropping so it is a must for an e-commerce website.</p>
<p><strong>24/7 customer support</strong></p>
<p>Their technical and support team must be prompt at responding and generating solutions for your problem. Do not settle for a web hosting provider that will let you wait for minutes only to find out their solution did not help with your problem. Moreover, the customer support should be knowledgeable enough to generate sure and permanent solutions if technical problems happen.</p>
<p><strong>Business Tools</strong></p>
<p>You web hosting provider should have tools to help in your business other than hosting your website. Having email address, mail forwarding and other essential business tools should be included in a web hosting plan for e-commerce websites. Add-on products should be minimal because these add-on products are very expensive.</p>
<p>A perfect web hosting solution for your e-commerce website is close to impossible but if you follow my guide above, you can find a perfect web hosting solution for your website. Remember to choose carefully and take advantage of the web hosting providers money-back guarantee to test as many web hosting providers as you like.</p>
<p><strong>Guest Post Author Bio:-</strong> This article was written by Tom George, who is working as a .NET consultant. Tom helps people to choose the best business hosting solutions.</p>


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		<title>How Can You Supercharge your Small Business with Facebook</title>
		<link>http://www.smallbusinesstech.co.uk/how-can-you-supercharge-your-small-business-with-facebook/</link>
		<comments>http://www.smallbusinesstech.co.uk/how-can-you-supercharge-your-small-business-with-facebook/#comments</comments>
		<pubDate>Wed, 04 Jan 2012 14:13:53 +0000</pubDate>
		<dc:creator>Guest Post</dc:creator>
				<category><![CDATA[services]]></category>

		<guid isPermaLink="false">http://www.smallbusinesstech.co.uk/?p=1975</guid>
		<description><![CDATA[A bigger facebook presence does not necessarily be equated with more leads but it will certainly give you a leg up when it comes to a robust presence in social media. The good thing about facebook, like any other social media platform is it is devoid of discrimination, means small business owners, like you and [...]


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			<content:encoded><![CDATA[<p>A bigger facebook presence does not necessarily be equated with more leads but it will certainly give you a leg up when it comes to a robust presence in social media. The good thing about facebook, like any other social media platform is it is devoid of discrimination, means small business owners, like you and me, can have bigger and brighter presence than the big boys of corporate world in real life. So, time is ripe to make the most of this platform that will give you equal opportunity to promote your business just like any other big corporate organizations. Here in this article, we are trying to make things easier for you by coming up with some awesome tips that can supercharge your small business:</p>
<p><strong>Plan and Strategy:</strong> The difference between a big business and small business is that big business has got big strategies whereas small business always looks for a strategy and sometimes, they end up having a small strategy that is they have no strategy at all. So, if you are serious about making your business a big hit in facebook, you need to have a blue print of what you want to achieve through facebook. Defragment your achievement into small achievable segments as it will make it easier for you to come close to the ultimate success without putting too much pressure along the way. Since you do not have huge money to splurge, you need to monitor and access the impact of each of these achievements and then create strategy based on it.</p>
<p><strong>Customization is Inevitable:</strong> The default look is not impressive at least, it is not going to help you beat the big brothers. You do not need to dilly-dally since you will not necessarily have to burn a hole in your pocket to have a custom look of your website. Stiff competition has brought the price down and you have cool and awesome theme for your facebook fan page at dirty cheap rate. All you need to do is to score online and you will have an impressive presence in facebook.</p>
<p><strong>Interact:</strong> Facebook is a place to chill out and that means, you should not go on posting overtly commercial things in your facebook account. Believe me none will be interested in your marketing jig. This is where the big boys do wonder. They usually make a splash by offering great freebies in the form of virtual gifts and sometimes, organize sweepstakes. The rule is simple, if you want to draw attention of people, you need to bribe them by offering something cool. It does necessarily have to be costly. A small teddy bear will do. But make sure you are getting their mail id or other contact details in return otherwise, there is no point in organizing such contest.</p>
<p><strong>Available:</strong> This is another vital issue. Just keeping your fanpage fresh is not going to work. You need to make sure that you are available for at least 2 to 3 hours a day so that you can have enough time interacting with them. Customers feel encouraged when they see reprehensive of the company is online. This assures them that there is someone who will listen to their grievances Your online availability will act as a motivation for your customers. So, be online and try to listen to what your prospective customers have to say about your service. Once you manage to build up strong relationship with your customers over facebook, you will sure to see some significant difference in the sales volume.</p>
<p><em><strong>Guest Post Author Bio</strong></em></p>
<p><em>Michael Evans is a blogger and social media addict. He is passionate writer and loves experimenting with FBML and facebook marketing. Check some of his <a href="http://fanpagetemplates.org/" target="_blank">facebook templates</a> at FanpageTemplates.org</em></p>


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		<title>The Benefits Of Cloud Computing For Small Businesses</title>
		<link>http://www.smallbusinesstech.co.uk/the-benefits-of-cloud-computing-for-small-businesses/</link>
		<comments>http://www.smallbusinesstech.co.uk/the-benefits-of-cloud-computing-for-small-businesses/#comments</comments>
		<pubDate>Thu, 22 Dec 2011 15:46:54 +0000</pubDate>
		<dc:creator>Guest Post</dc:creator>
				<category><![CDATA[services]]></category>

		<guid isPermaLink="false">http://www.smallbusinesstech.co.uk/?p=1966</guid>
		<description><![CDATA[The benefits that cloud computing can bring to a small business are considerable, offering savings on both time and money invested in IT solutions. For small businesses, setting up workable and efficient IT systems can require a significant investment, so cloud computing is a great fit for them. Increasing numbers of small and medium sized [...]


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			<content:encoded><![CDATA[<p>The benefits that cloud computing can bring to a small business are considerable, offering savings on both time and money invested in IT solutions. For small businesses, setting up workable and efficient IT systems can require a significant investment, so cloud computing is a great fit for them. Increasing numbers of small and medium sized businesses are moving their operations into the cloud, enticed by its flexibility and cost-saving – but it is important to lay proper groundwork and fully prepare before making any significant shift into the cloud, in order to get the maximum benefit.</p>
<p>Cloud computing has much to offer small businesses with limited resources. For example, the use of software applications in a public cloud such as Microsoft 365 can help with the solution of network problems without requiring the business to acquire specialist IT staff or invest in server storage of their own. A major issue for small businesses is that the money and resources needed to grow a business are not readily available, particularly during a difficult economic climate. Applications in the cloud mean that staff can get access to a full suite of business software and data storage options, without the company having to invest in costly licenses and programs. Collaborative working is easier than ever in the cloud, enabling staff to work together in real-time on a project, providing feedback and making contributions to speed up completion and improve the quality of output.</p>
<p>One of the greatest benefits of cloud computing is the flexibility that it provides to a business. Businesses can choose to dispense with the traditional format of the business office and the physical IT infrastructure it requires, without removing the ability to collaborate, communicate with co-workers and clients and get up-to-the-minute data on business transactions. Businesses can greatly reduce overheads by enabling staff to work where and when they choose, rather than being tied to one physical location. This means that the business can attract a more diverse and qualified staff, by offering them flexible working options such as remote access. It also means that staff, and the company as a whole, can be more flexible in client-facing applications.</p>
<p>Cloud storage is hugely beneficial for small businesses because it reduces the physical hardware that needs to be purchased in order to store the company&#8217;s data, which can be one of the largest outlays when starting a business. The use of virtual servers means that data storage can be handled remotely and centralized; meaning that less time is spent managing critical data and upgrading on-site IT.</p>
<p>Physical data storage hardware can be compromised by fire; electrical problems, flooding or other damage, and this can lead to a massive lost of data, which is both distressing and costly. By removing or reducing the need for physical hardware, cloud storage of data on virtual servers means that data is always up-to-date, backed up and secure, so damage to physical hardware will have no effect on the running of the company&#8217;s IT infrastructure.</p>
<p><strong>About the Guest Post Author:</strong></p>
<p>Victor Daily is a blogger and freelance writer. He often writes about <strong><a href="http://ninefold.com/" target="_blank">cloud computing</a> </strong>and latest trends in technology for small businesses.</p>


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		<title>Learn About Cloud Computing Services</title>
		<link>http://www.smallbusinesstech.co.uk/learn-about-cloud-computing-services/</link>
		<comments>http://www.smallbusinesstech.co.uk/learn-about-cloud-computing-services/#comments</comments>
		<pubDate>Fri, 09 Dec 2011 11:36:12 +0000</pubDate>
		<dc:creator>Guest Post</dc:creator>
				<category><![CDATA[services]]></category>

		<guid isPermaLink="false">http://www.smallbusinesstech.co.uk/?p=1936</guid>
		<description><![CDATA[Cloud Computing Services is related to the act of delivery of computing not as a product but only as a service, where information, shared resources and software are provided to the computer as well as to different types of devices as a utility over a computer network. Companies who are involved with this act are [...]


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			<content:encoded><![CDATA[<p>Cloud Computing Services is related to the act of delivery of computing not as a product but only as a service, where information, shared resources and software are provided to the computer as well as to different types of devices as a utility over a computer network. Companies who are involved with this act are referred to as Cloud Computing Companies.</p>
<p>In other simple words, Cloud Computing comprises the interaction of various sources, which are basically virtualized resources. In various forms software as a service (SaaS), platform as a service (PaaS) and infrastructure as a service, computing service is provided over the internet network connection.</p>
<p>The customers or the individuals who avail Cloud Computing Services do not need to make an effort for the arrangements of the capital in order to manage, maintain, buy and scale the infrastructure needed for organizing the fluctuations in the traffic that would occur within a quick span of time. The clients or the customers of the services of cloud computing are required only to pay for the resources, which they make use of to achieve their goals. Thus the clients are relieved of the burden of traffic prediction and can instead focus on the promotion of their own websites.</p>
<p>There are a few matters of concern as far as the availing of the services from the Cloud Computing Companies is concerned. These areas include complete knowledge of the IT executives of their own resources, a clear concept of the services that they would purchase and the effect of the shared server infrastructure on the processes of business and all the applications.</p>
<p>Companies or customers should opt for Cloud Computing Services only if they feel the need to enhance the capacity of their enterprise infrastructure without the need for licensing new software, training of new personnel and adding facilities to the infrastructure.</p>
<p><strong>About the guest post author:</strong> Shweta Ghoshal is a content writer, who is talking about <a href="http://www.maketick.com/cloud" target="_blank" class="broken_link">Cloud Computing Companies</a> and <a href="http://www.maketick.com/cloud" target="_blank" class="broken_link">Cloud Computing Services</a>. She has provided all the details on this subject matter.</p>


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		<title>What is Meant by Cloud Computing?</title>
		<link>http://www.smallbusinesstech.co.uk/what-is-meant-by-cloud-computing/</link>
		<comments>http://www.smallbusinesstech.co.uk/what-is-meant-by-cloud-computing/#comments</comments>
		<pubDate>Mon, 05 Dec 2011 13:29:27 +0000</pubDate>
		<dc:creator>Guest Post</dc:creator>
				<category><![CDATA[services]]></category>

		<guid isPermaLink="false">http://www.smallbusinesstech.co.uk/?p=1922</guid>
		<description><![CDATA[Internet is not only the source of fast information but it is also a symbol of reliability, it offers wide range of uncountable facilities to its users, distribution of reliable and useful software are also extensively available on internet. As this is a fact that where there is a growth there is a competition and [...]


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			<content:encoded><![CDATA[<p>Internet is not only the source of fast information but it is also a symbol of reliability, it offers wide range of uncountable facilities to its users, distribution of reliable and useful software are also extensively available on internet. As this is a fact that where there is a growth there is a competition and in this era of competency a word ‘cloud computing’ is rapidly getting famous in business sectors.</p>
<p>It is a common practice that people use to store different software in their hard drives. Using internet they share it and also make a copy for future use. “Using software as service but not as a product” is a general idea that is introduced by the cloud computing. Licensed software must be used and fee should be paid for hosting and apprises. Software’s status is online and through simple internet browser every individual user can get its central copy.</p>
<p>Cloud computer software is easily available in the market; it is almost present in every next industrial area. An example of it is many printers that use software called “Delano”. Through this tool user can get multiple facilities before publishing any document (such as proof reading, monitoring, uploading etc.)</p>
<p>It contains substantial benefits. It not only provides flexibility to office managers but also helps them in escaping from multiple boring takes, like every employee does not wastes times in getting sign in and it swiftly generates a connection for an internet access.</p>
<p>It is also very useful for those who have business in remote areas. This software helps them to handle any type of emergency and properly maintains personal data without any loss. It feels them like they are working on their own work station. Ultimately the cost of cloud computing is not cheap. If someone establishes an IT Office then definitely the person will be needed computers, equipments, disc drives, CD ROMs and etc.</p>
<p>Any system that has an excellent feature also contains some downside, cloud computing does not run successfully on every individual application, because if data is openly placed on internet then the chances of hacking increases. So in this sensitive and risky situation many high ranked companies hesitate to put their personal data on internet. They never trust on any special online portal.</p>
<p>Those companies which are situated in remote area needs services of third party and come across with many troubles during storing anything personal information in their database, so because of this security issue they try to keep distances with cloud computing.</p>
<p>Cloud computing is not good for those companies who have online business and dealings with online customers because they are always conscious about their time management so the slow process of cloud computing may interrupt their business and also produces transaction issues.</p>
<p>Although cloud computing is in its early years, it needs to be perfect in its security and must be very smart in speed, its flexibility can be an achievement for IT industry and also can be very beneficial for anyone’s effective performance.</p>
<p><strong>This was a Guest Post by:</strong> Nayab – Technical Writer – <a href="http://spyshakers.com/comparing/AVG_vs_Avast" target="_blank">Avast vs AVG</a> – <a href="http://spyshakers.com/comparing/Avast_vs_Panda" target="_blank">Avast vs Panda</a></p>


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		<title>How to Rank Better in Yahoo Today</title>
		<link>http://www.smallbusinesstech.co.uk/how-to-rank-better-in-yahoo-today/</link>
		<comments>http://www.smallbusinesstech.co.uk/how-to-rank-better-in-yahoo-today/#comments</comments>
		<pubDate>Mon, 28 Nov 2011 21:34:06 +0000</pubDate>
		<dc:creator>Guest Post</dc:creator>
				<category><![CDATA[services]]></category>

		<guid isPermaLink="false">http://www.smallbusinesstech.co.uk/?p=1912</guid>
		<description><![CDATA[I have been working on optimizing my midphase and yahoo webhosting coupon blog for better rankings in Yahoo for years now, and in the process I have learned quite a lot. While it can be easy to rank your website for various keywords in Google very easily, ranking in Yahoo requires some focus, and the [...]


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			<content:encoded><![CDATA[<p>I have been working on optimizing my midphase and yahoo webhosting coupon blog for better rankings in Yahoo for years now, and in the process I have learned quite a lot. While it can be easy to rank your website for various keywords in Google very easily, ranking in Yahoo requires some focus, and the best thing to do is to apply some tested and proven tips.</p>
<p>Some of you might be wondering why you need to optimize your website for Yahoo when there is Google, but the reality is that depending on just one search engine might be very dangerous, and in this article I will be giving you a few tips on how to rank better in Yahoo.</p>
<p><strong>Focus on Monitored, Consistent, Link Building</strong></p>
<p>We all know that links control the web, and even though Google places more emphasis on link building than most search engines, Yahoo also rank websites based on links to some extent. In other words, having the right amount of links, and building it consistently can make a lot of difference in how your website is ranked.</p>
<p>The key to making your backlinks count in Yahoo is by building high quality site-wide links on a consistent basis, and monitoring your links to see the results they are producing.</p>
<p><strong>Use Your Keywords Properly in Your Content</strong></p>
<p>Another step you need to take to get more results from Yahoo is to use your keywords properly in your content. In other words, you need to ensure your keyword is used in your article more than once, you need to ensure your keyword is bold and italized for emphasis when necessary, and you also need to make sure you use synonyms and phrases that support your keyword more in your article.</p>
<p><strong>Have a Sitemap</strong></p>
<p>Telling you to have a sitemap might sound ridiculous, but you will be amazed to see that a lot of people still don’t have it. The reality is that even though using a sitemap sounds simple, it can be very effective if you decide to give it a try. The main function of a sitemap is to let the search engines find links to all your content in once place, and to also allow them to easily crawl your updated content. Ensuring your website is easy to crawl is very important, and having a sitemap might be one of the best decisions you can make to ensure that.</p>
<p><strong>Use Your Keywords in Your URL</strong></p>
<p>The final tip to ensure you rank better is to make sure you always use your keywords in your URL. There are thousands (and sometimes millions) of websites competing for the same keyword you’re competing for, and more often than not some of them will do the other things listed above. You can increase the chances of your website ranking better by using your keywords in your URL.</p>
<p><em><strong>About the guest post author:</strong> John has been studying Yahoo SEO for years now, and he has a special <a href="http://www.weightlosstriumph.com/yahoo-small-business-web-hosting-domain-coupon-code-and-review.html" target="_blank">Yahoo domain promotion</a> for anybody interested. He loves to give people coupons and discount offers for various Yahoo products like Yahoo web hosting and midphase. He has the best <a href="http://www.weightlosstriumph.com/midphase.html" target="_blank">midphase promotion coupon</a> on his blog today.</em></p>


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		<title>Your Business in the Cloud</title>
		<link>http://www.smallbusinesstech.co.uk/your-business-in-the-cloud/</link>
		<comments>http://www.smallbusinesstech.co.uk/your-business-in-the-cloud/#comments</comments>
		<pubDate>Mon, 28 Nov 2011 21:14:40 +0000</pubDate>
		<dc:creator>Guest Post</dc:creator>
				<category><![CDATA[services]]></category>

		<guid isPermaLink="false">http://www.smallbusinesstech.co.uk/?p=1909</guid>
		<description><![CDATA[Now more than ever, it’s imperative that people be able to access their office from anywhere at anytime. Thanks to the fast speed of and basically universal access to the internet and web accessible mobile devices, people expect to find information and communicate with others with the click of a button. And they expect no [...]


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			<content:encoded><![CDATA[<p>Now more than ever, it’s imperative that people be able to access their office from anywhere at anytime. Thanks to the fast speed of and basically universal access to the internet and web accessible mobile devices, people expect to find information and communicate with others with the click of a button. And they expect no less from your business. So how can you provide your employees with the necessary access to their information and email accounts to satisfy these customer demands? The answer is simple: move your business to the cloud.</p>
<p>Moving your business to the cloud will provide your employees with infinite benefits, and your clients will notice the improvements, too. With a cloud service provider like Google Apps, businesses can operate on the <a href="http://www.cloudsherpas.com/google/google-apps-editions/google-apps-for-business/" target="_blank">Google Apps for Business</a> platform, which gives employees access to enhanced communication and collaboration tools. The Google Apps for Business platform is unmatched in cloud-based computing and is available to small, medium, and enterprise-sized businesses.</p>
<p>When you switch to a cloud service like Google Apps for Business, your employees will gain universal access to their accounts with 99.9% uptime and no additional software or hardware. Because Google Apps is entirely web-based, users can access their account &#8211; email, calendars, documents, and more &#8211; from any web-enabled device in any location at anytime. Google Apps users will also get an increased storage capacity at 25GB, which is 50 times the industry average.</p>
<p>The collaboration capabilities of the cloud combined with those of Google mean that users can work with others in real-time. With features like Google Sites and Google Groups, along with the document-sharing capabilities of Google Docs, Google Apps users will be able to collaborate with others better than ever before. These features allow users to more easily share documents, presentations, calendars, and discussions, and to do so in one, central location. These services work to increase productivity and guarantee that everyone has access to the same information.</p>
<p>One of the biggest concern businesses have about the cloud is its privacy, but in reality this is a non-issue. Google Apps users are guaranteed complete security, as all of the Google Apps platforms are verified in third-party SAS70 Type II audit. Users do not need to worry about privacy, either, as they can adjust the privacy settings of all their information, sharing items with as many or as few people as desired.</p>
<p>With the user-friendly features of Google Apps for Business that streamline everyday tasks and the reliable mobile access of the Google Apps service, your employees are sure to benefit from the move to the cloud.</p>
<p><em><strong>About the guest post author:</strong> This blog post is brought to you by Cloud Sherpas. Cloud Sherpas is a leading Google Apps <a href="http://www.cloudsherpas.com/cloud-service-provider" target="_blank">cloud service provider</a>. As a Google Apps Authorized Reseller and Google Enterprise partner, we have migrated over one million users across all major industries from legacy, on-premise messaging systems to Google Apps, helping organizations adopt cloud computing to innovate and dramatically reduce their IT expenses. Get to know our company by checking out our Google+ page at cloudsherpas.com/plus.</em></p>


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		<title>E-Commerce: Benefits and Limitations</title>
		<link>http://www.smallbusinesstech.co.uk/e-commerce-benefits-and-limitations/</link>
		<comments>http://www.smallbusinesstech.co.uk/e-commerce-benefits-and-limitations/#comments</comments>
		<pubDate>Fri, 25 Nov 2011 15:02:36 +0000</pubDate>
		<dc:creator>Guest Post</dc:creator>
				<category><![CDATA[services]]></category>

		<guid isPermaLink="false">http://www.smallbusinesstech.co.uk/?p=1907</guid>
		<description><![CDATA[After billion dollar dotcom evaluations in the west, now the dotcom craze has hit the eastern part of the world, more so in E-commerce. Almost every second person in the Asia-Pacific region is upbeat about it. What is E-commerce? E-commerce is ‘commerce on the internet’. Commerce is, quite simply, the exchange of goods and services, [...]


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			<content:encoded><![CDATA[<p>After billion dollar dotcom evaluations in the west, now the dotcom craze has hit the eastern part of the world, more so in E-commerce. Almost every second person in the Asia-Pacific region is upbeat about it.</p>
<p><strong>What is E-commerce?</strong></p>
<p>E-commerce is ‘commerce on the internet’. Commerce is, quite simply, the exchange of goods and services, usually for money e.g. When you buy something at a grocery store, you&#8217;re a part of a commerce transaction. In the same way, if you sold your real estate, you are again a part of commerce though from a different angle. Replicate this on the internet, it becomes E-Commerce and yes it&#8217;s over 100 billion $ industry in the US alone.</p>
<p><strong>What drives E-commerce?</strong></p>
<p>Let’s say John wants to buy a Fandroid Phone, so he goes to store ABC. After searching over 1000s of products, he could not find the one he was looking for. So he goes to the counter and tells the guy at the counter “I did not find the Fandroid Phone, can you get it for me”. The counter guy says, &#8220;We don&#8217;t have that product in stock sir&#8221;. So after 10 minutes of searching plus commuting time, John didn&#8217;t get anything, he leaves the store for another store to buy it. John had to spend over an hour looking for the product at store ABC.</p>
<p><strong>How does E-commerce step in?</strong></p>
<p>Say John log on to www.ABC.com to buy a Fandroid Phone. He enters the item in the website search bar and viola there it is right in front of him in 2 minutes along with the details of the product, the price, discounts and any promotions applicable. The system says that the product is out of stock, but if you order it then it will be delivered in 7 business days instead of 2.. What happened here?</p>
<p>Retailer ABC has an inventory management system which is linked to his supplier&#8217;s system, so when the inventory management system finds out that an order for a product, which is out of stock, has been placed then a notification to the procurement team is sent. The procurement team then checks the inventory in supplier’s portal and places the order.</p>
<p>A single click on www.ABC.com just saved John more than an hour.</p>
<p><strong>Advantages for store ABC</strong></p>
<ul>
<li>John is a happy customer.</li>
<li>The store did not have to dedicate any physical person to attend to the John.</li>
<li>The store&#8217;s business driver got notified by the system and communicated the need to the procurement team asap.</li>
<li>The production team in turn communicated the requirement to the Store&#8217;s supplier via a single click without even needing to talk on the phone or visit the office.</li>
</ul>
<p>In a single day if there are hundreds of customers looking to buy products through a store then one single click just saved many people a lot of time and money.</p>
<p>Let&#8217;s assume that John is looking for a promotional price on Fandroid Phone in store ABC. John goes to store ABC but doesn’t find any promotions and come back. Unknowingly store BestDeal has a promotion running on Fandroid Phone,but BestDeal team has no way of knowing that John walked into ABC looking for a promotion on Fandroid Phone.</p>
<p><strong>How e-commerce steps in?</strong></p>
<p>Let’s say John searches &#8220;Willing to buy Fandroid Phone at a discount&#8221; on Google. Store ABC does not have that promotion but Store BestDeal has, and this listing pops up right on top of the Google search page. John see&#8217;s the link, clicks on it and orders Fandroid Phone.</p>
<p>Thus E- commerce enabled customer acquisition through a single promotion and a single click.</p>
<p>The biggest benefit of E-commerce is its reach. One E-commerce store can reach out to internet customers across the globe e.g. A person sitting in Africa might be aware of amazon.com.</p>
<p>Benefits:</p>
<ul>
<li>Large increment in sales.</li>
<li>Increasing profits.</li>
<li>Opportunity to increase the market from regional to national to finally international.</li>
<li>Lowers operation costs.</li>
</ul>
<p>However just like every coin has 2 sides, there are a few limitations as well. Below are the limitations categorized under technical and non-technical.</p>
<p><strong>Technical Limitations:</strong></p>
<ul>
<li><strong>Cost of the technology:</strong> The cost of implementing a functional e-commerce store can run into millions of dollars, hence a bottleneck for many small stores who wish to run a fully capable e-commerce store.</li>
<li><strong>Constantly evolving software tools and technologies:</strong> E-commerce stores require considerable on-going investment in technology to keep up with the market.</li>
<li>Integration of digital sales and non- digital sales.</li>
<li>Integration of new e-commerce technologies with present IT infrastructure of the business.</li>
<li>L<strong>imited penetration of the Internet:</strong> The internet still has not touched the lives of many individuals. Lack of knowledge restricts a large number of people from using the internet and understanding online transactions.</li>
</ul>
<p><strong>Non-Technical Limitations:</strong></p>
<ul>
<li>Customer&#8217;s fear of sharing their personal information on the internet.</li>
<li>Vulnerable to cybercrimes and frauds.</li>
<li>Higher cost of employee training required than required in a brick and mortar store.</li>
</ul>
<p>Even though there are these thought provoking limitations on E-commerce but its advantages far outweigh the limitations. If apt technology and approach is used customer trust can easily be built over the internet. No wonder the e-commerce industry is predicted to reach 60 billion$ in Asia pacific alone while in the west, it is already a 300 million $ + industry.</p>
<p><strong>About the guest post author:</strong> The Author is a product manager at <a href="http://ads.taaza.com/" target="_blank">Taaza Ads</a> that acts as a solution for sellers, buyers and traders where users can post ads for free describing their products or requirements under appropriate categories. He has been managing <a href="http://study.taaza.com/" target="_blank">Study Nation</a> and has previously been involved with a variety of e-commerce projects in India.</p>


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		<title>Email Marketing: Why Easy Management and Unsubscribe Options Are Important</title>
		<link>http://www.smallbusinesstech.co.uk/email-marketing-why-easy-management-and-unsubscribe-options-are-important/</link>
		<comments>http://www.smallbusinesstech.co.uk/email-marketing-why-easy-management-and-unsubscribe-options-are-important/#comments</comments>
		<pubDate>Fri, 25 Nov 2011 12:01:08 +0000</pubDate>
		<dc:creator>Guest Post</dc:creator>
				<category><![CDATA[services]]></category>

		<guid isPermaLink="false">http://www.smallbusinesstech.co.uk/?p=1905</guid>
		<description><![CDATA[I’m all for active email marketing campaigns. Sending frequent messages and updates to specific clients and customers is an excellent idea. But how many emails are too many? What type of information do your recipients even want? Any smart business will ask these questions, usually over some type of meeting or conference, and decide then [...]


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			<content:encoded><![CDATA[<p>I’m all for active email marketing campaigns. Sending frequent messages and updates to specific clients and customers is an excellent idea. But how many emails are too many? What type of information do your recipients even want?</p>
<p>Any smart business will ask these questions, usually over some type of meeting or conference, and decide then and there what their strategy will be with careful consideration of who their recipients are and what their expectations may be. However, the smartest businesses will go one step further and ask themselves, “Why don’t we just let our recipients answer this for themselves?”</p>
<p><strong>Marketing Management into the Hands of Your Clients</strong></p>
<p>The best marketing campaigns are the ones that your customers thought they wanted in the first place. In the case of email marketing, this means allowing recipients to specify how frequently they would like to receive email updates and even what type of information they would like to receive.</p>
<p>Sure, you can give them a default email marketing campaign if they click to sign up through some quick, piggy-backed registration process (perhaps through a first purchase or promotion details page). But even then, many prospective recipients may be slow to accept marketing emails because they aren’t sure what they are signing up for. The more specific and explicit your offerings and options, the more you’ll be able to promote at least something to your client base.</p>
<p><strong>Marketing Management Should Be Easy</strong></p>
<p>Specifying the frequency and content of marketing emails should not be an arduous process. Ideally, it should not even require registration (unless your clients are already registered anyway); just a simple click from a link at the bottom of every promotional email.</p>
<p>While you should give your recipients a variety of options in your email marketing campaign, it should not appear overly complicated. If there are too many options to click (or even worse, to unclick), they may just unsubscribe entirely. If I had to throw a benchmark out there, I would say offer no more than a total of 5 options in terms of marketing content and frequency that they can choose from.</p>
<p><strong>Why an Easy Unsubscribe Is Important</strong></p>
<p>Let me tell you about the time I tried to unsubscribe from a company that shall remain nameless (while I am still annoyed with them due to this detail, I do not want to call them out due to the chance that they may have updated their email marketing campaign). I decided I was receiving too many emails from them (they wouldn’t let me specify frequency of updates), so I decided to unsubscribe.</p>
<p>As I clicked their unsubscribe link, they sent me to a sign-in page, which was strange because I didn’t recall registering to get on the email circulation. Of course, I couldn’t recall my password, and after a few unsuccessful attempts, I decided just to filter all their emails straight to my trash. Since then, I am still left with a slightly bitter taste in my mouth when thinking about the company.</p>
<p>Moral of the story: let people unsubscribe with only a click or two. Just because they are unsubscribing doesn’t mean that they want nothing to do with your service. However, if you make it impossible for them to unsubscribe, then they may not want anything to do with your service.</p>
<p><span style="text-decoration: underline;"><strong>Byline:</strong></span></p>
<p>This is a guest post by Kimberly Wilson. Kimberly is from <a href="http://www.accreditedonlinecolleges.org/" target="_blank">accredited online colleges</a>, she writes on topics including career, education, student life, college life, home improvement, time management etc.</p>


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		<title>Cloud Computing Services: Advantages and Limitations</title>
		<link>http://www.smallbusinesstech.co.uk/cloud-computing-services-advantages-and-limitations/</link>
		<comments>http://www.smallbusinesstech.co.uk/cloud-computing-services-advantages-and-limitations/#comments</comments>
		<pubDate>Tue, 01 Nov 2011 18:37:44 +0000</pubDate>
		<dc:creator>Guest Post</dc:creator>
				<category><![CDATA[services]]></category>

		<guid isPermaLink="false">http://www.smallbusinesstech.co.uk/?p=1860</guid>
		<description><![CDATA[Almost every enterprise solutions company and hosting services provider is talking about Cloud Computing Services today. Cloud Computing Companies have proved themselves to be very useful and cost effective, which is why their benefits and limitations are worth a look at. Let us start with the various limitations that cloud services have featured: Data transfer [...]


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			<content:encoded><![CDATA[<p>Almost every enterprise solutions company and hosting services provider is talking about Cloud Computing Services today. Cloud Computing Companies have proved themselves to be very useful and cost effective, which is why their benefits and limitations are worth a look at.</p>
<p>Let us start with the various limitations that cloud services have featured:</p>
<ul>
<li>Data transfer over cloud is chargeable. When you are accessing cloud services, you will have to pay a fee for the data you transfer</li>
<li>If you are working with a huge amount of data, it will not be a good idea to work with cloud. Migration of huge amount of data is not possible on cloud, and can be done only up to a certain limit</li>
<li>Cloud Computing Services enables you to work with third party hardware and software. This means that you do not have complete control on the remote servers that you are working with.</li>
<li>Security can be a problem with Cloud Computing Companies. Since the software and the server setup is managed by a third party, you do not get a clear idea about how secured their servers may be.</li>
<li>Similarly, your information is located in third party servers, which again puts you in a vulnerable position with security.</li>
</ul>
<p>Now that we have a fair idea on the limitations, let us look at the benefits of Cloud Computing:</p>
<ul>
<li>When you choose to deal with a reliable brand name, you can work with high end technologies and state of the art infrastructure without having to purchase such a setup. This is a huge advantage for enterprises.</li>
<li>The biggest Cloud Computing Services providers offer a high level of security, enabling you to add the maximum safety to your data.</li>
<li>You get to enjoy managed hosting services at a much lower cost of operation than what you would have seen if you had to set it up on your own and manage it through your employees.</li>
<li>Regular data backup procedures add to the advantages of working with Cloud Computing Companies. Even if your system crashes, you can rest assured that your data is safe with your cloud partner.</li>
<li>A good cloud services company will always offer you efficient and friendly technical support, whenever you need it. This is a huge benefit for your business as you can always get things sorted out by experts in case there are any problems or if any emergencies arise.</li>
</ul>
<p>It is very evident that all the limitations of cloud computing can be worked around if your Cloud Computing Services provider is a reliable and reputed company. Therefore the secret lies in selecting the right company to work with if you want the best results with cloud services.</p>
<p><strong>Author Bio:</strong> Aaleyah Anderson is a content writer, who is sharing her knowledge regarding <a href="http://www.maketick.com/cloud.php" target="_blank" class="broken_link">Cloud Computing Services</a> and <a href="http://www.maketick.com/cloud.php" target="_blank" class="broken_link">Cloud Computing Companies</a>.</p>
<p>&nbsp;</p>
<p>&nbsp;</p>


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