Streamline your business using various technologies

By | July 21, 2011

If you’re a small business owner and your overhead is looming – never fear! There are a lot of steps that you can take to reduce costs, and in today’s world, a lot of them have to do with technology and it’s proper use, not surprisingly.

One of the first steps that you can take is to reduce your paper consumption. Stop printing things out so much! Do you really need to print out all your emails, write out the response and reply on your computer? I can tell you right now – you don’t.

More than those obvious choices not to use paper – ask around your small business and figure out why it is you and your employees print what you do. If it is just a matter of habit, then habits can be changed. When you, as a small business owner, actually sit down and analyze your paper consumption, I’m sure you’ll find that there are very few things you actually need to print – and ‘need’ is quite a relative term, as well.

This tip is a more of you-don’t-need-so-much-technology tip, but it can seriously help reduce costs. Do you really need that tricked out mobile with Internet access and unlimited SMS for work? Likely not, and neither do your employees. Cut that down, or potentially cut it out altogether. You can do all of that on your own phone.

For yet another real-world way to reduce costs – don’t be afraid of outsourcing. It’s something that most people will think of when they think of big businesses, like working with couriers or hiring temp people to work out of office and do simple stuff. But for a small business it allows you to keep your in-house staff smaller and only hire additional help during busy seasons.

Consolidate (and update) your software – you don’t need a person dedicated to just transferring data from one spreadsheet to another. And with today’s extensive networking and that little thing called the Cloud, it’s even easier to share data over the right platforms. And for a small business, there are also some great software out there that will do everything to keep you on budget and keep all your contracts in order, which can be a godsend.

Finally, don’t disregard social media. It’s free. Anything free is great for any business, but especially small ones. Leveraging social networking is a great way to get new clients, and keep loyal and current clients up to date and involved, as well as link back to your site, which does wonders for the visibility of your company.

The great thing about technology? It’s a way to level the field and allow your small business to thrive and compete with bigger companies – if used properly, of course.

Jade Evans is a writer for an international shipping company. With everything from couriers to car shipping, they can move whatever you need moved. Jade has been a professional writer for five years or so, but has always enjoyed technology and the digital world, jumping on the latest trends and seeing what they have to offer.